In 2025, amidst worrying proposed government cuts to welfare benefits for disabled people, I worked with Parkinson's UK to make their digital and print content about this complex topic as clear, easy to navigate and reassuring as possible.

I began by analysing what was and wasn’t working with current content by looking at data, and hearing from key staff and people with Parkinson’s. I produced a detailed strategy for the content based on this evidence.

This included creating a new structure for Parkinson’s UK’s online benefits content, making the information much easier to navigate. I then produced new, simplified, easier-to-follow pages on individual benefits, plus a landing page where people affected by Parkinson’s could instantly find what they needed. I wrote or edited all the content, working closely with a benefits expert to ensure accuracy, and built new pages in the Drupal CMS.

I also revamped 11 print booklets on individual benefits to make them as easy to understand, simple to follow and empathetic as possible.

The end result was a set of information that gave tens of thousands of people the knowledge and reassurance they needed to feel in control during an anxious time.

In 2026, I updated the content following further changes to benefits rules, alongside using data and feedback to make more improvements.

See Parkinson’s UK’s benefits information